Australian homebuyers

Australia’s top suburbs for homebuyers in 2021

PHOTO: Australian homebuyers

A range of pandemic-fuelled factors has triggered a surge in the number of Australians interested in purchasing a home – but a change in buyer preference has pushed demand away from the inner cities to the suburbs and city outskirts, recent data has revealed.

Realestate.com.au has developed a new metric that tracks the number of “highly engaged” or serious buyers who are looking at properties at specific suburbs, creating an accurate picture of demand in the area.

The property market intelligence website described a highly engaged buyer as someone who is likely to make a home purchase based on their online activity, including “returning to a listing multiple times, looking at floorplans, emailing or calling the agent, and scheduling an appointment.”

Data gathered by the group in the 12 months ending in February showed a strong buyer preference for “lifestyle factors,” such as larger spaces and seaside living, which director of economic research Cameron Kusher said was a “COVID-effect.”

Victoria

Houses
Suburb Highly engaged buyers YoY growth Buyer type
Subsequent buyers First home buyers Investors
Berwick 41,481 53.0% 46% 41% 13%
Mount Martha 34,874 47.4% 75% 12% 13%
Frankston 34,355 44.7% 38% 43% 18%
Mount Eliza 32,084 53.6% 84% 7% 9%
Mornington 31,843 57.5% 62% 24% 14%

Source: Realestate.com.au

Units
Suburb Highly engaged buyers YoY growth Buyer type
Subsequent buyers First home buyers Investors
Melbourne 51,787 14.1% 40% 34% 26%
South Yarra 38,288 30.2% 38% 47% 16%
St Kilda 35,596 32.0% 33% 52% 15%
Richmond 31,423 17.8% 32% 53% 15%
Hawthorn 27,503 18.6% 32% 50% 18%

Source: Realestate.com.au

New South Wales

Houses
Suburb Highly engaged buyers YoY growth Buyer type
Subsequent buyers First home buyers Investors
Kellyville 37,371 39.7% 63% 29% 8%
Castle Hill 30,017 34.3% 70% 18% 12%
Baulkham Hills 25,789 22.8% 59% 29% 13%
Blacktown 24,410 48.4% 34% 45% 21%
Port Macquarie 21,447 43.7% 59% 19% 22%

Source: Realestate.com.au

Units
Suburb Highly engaged buyers YoY growth Buyer type
Subsequent buyers First home buyers Investors
Mosman 17,754 44.7% 54% 26% 20%
Randwick 16,541 39.4% 43% 41% 16%
Wollongong 15,969 53.8% 35% 38% 27%
Sydney 15,767 31.2% 55% 17% 28%
Dee Why 15,673 23.1% 42% 41% 17%

Source: Realestate.com.au

Queensland

Houses
Suburb Highly engaged buyers YoY growth Buyer type
Subsequent buyers First home buyers Investors
Buderim 42,239 50.8% 74% 14% 12%
Camp Hill 29,439 50.4% 65% 22% 13%
Helensvale 29,420 51.2% 68% 22% 10%
Coorparoo 28,766 49.9% 67% 21% 12%
Southport 26,838 49.8% 56% 22% 22%

Source: Realestate.com.au

Units
Suburb Highly engaged buyers YoY growth Buyer type
Subsequent buyers First home buyers Investors
Surfers Paradise 40,938 60.6% 48% 13% 39%
Southport 21,333 39.1% 48% 25% 27%
Broadbeach 19,332 55.9% 54% 11% 35%
Maroochydore 19,209 66.0% 50% 18% 32%
Palm Beach 19,047 44.4% 50% 23% 28%

Source: Realestate.com.au

Western Australia

Houses
Suburb Highly engaged buyers YoY growth Buyer type
Subsequent buyers First home buyers Investors
Scarborough 15,797 49.7% 55% 34% 10%
Dianella 14,926 32.3% 56% 36% 8%
Baldivis 14,647 60.2% 54% 38% 8%
Duncraig 14,229 36.7% 64% 30% 6%
Canning Vale 13,743 43.4% 48% 45% 7%

Source: Realestate.com.au

Units
Suburb Highly engaged buyers YoY growth Buyer type
Subsequent buyers First home buyers Investors

Scarborough 13,268 40.7% 42% 41% 17%
Perth

11,790 46.1% 43% 34% 23%
East Perth 10,050

35.9% 42% 35% 23%
South Perth 9,763 33.6%

56% 24% 30%
West Perth 9,325 60% 44%

34% 22%

Source: Realestate.com.au

South Australia

Houses
Suburb Highly engaged buyers

YoY growth Buyer type
Subsequent buyers First home buyers Investors
Prospect 19,226

39.4% 59% 25% 16%
Hallet Cove 16,703 38.4%

53% 37% 10%
Norwood 16,517 53.7% 71%

13% 15%
Morphett Vale 16,429 47.6% 38% 48%

14%
Magill 16,000 13.9% 55% 33% 12%

Source: Realestate.com.au

Units
Suburb Highly engaged buyers YoY growth Buyer type
Subsequent buyers

First home buyers Investors
Adelaide 20,427 26.2% 42% 22%

36%
Glenelg 7,698 24.5% 54% 9% 37%

Norwood 7,637 13.4% 45% 28% 26%
Glenelg North

6,172 14.9% 44% 17% 39%
North Adelaide 5,674

1.8% 49% 21% 30%

Source: Realestate.com.au

Tasmania

Houses

Suburb Highly engaged buyers YoY growth Buyer type
Subsequent buyers First home buyers Investors

Sandy Bay 13,526 20.6% 68% 10% 22%
Kingston

11,796 23.6% 50% 35% 15%
Howrah 10,758

10.9% 52% 36% 12%
Lindisfarne 10,686 27.9%

55% 30% 15%
Devonport 10,269 21.1% 47%

31% 22%

Source: Realestate.com.au

Units
Suburb Highly engaged buyers YoY growth

Buyer type
Subsequent buyers First home buyers Investors
Sandy Bay 5,242 -3.4%

46% 21% 33%
Kingston 4,027 42.4% 39%

44% 17%
Bellerive 3,621 63.1% 43% 34%

23%
Hobart 3,592 18.2% 43% 17% 41%

Claremont 3,501 83.8% 36% 43% 21%

Source: Realestate.com.au

Northern Territory

Houses
Suburb Highly engaged buyers YoY growth Buyer type
Subsequent buyers

First home buyers Investors
Leanyer 4,231 46.6% 40% 55%

5%
Humpty Doo 3,797 89.9% 59% 37% 4%

Durack 3,652 53.3% 44% 51% 6%
Howard Springs

3,239 49.1% 64% 29% 7%
Muirhead 3,024

99.9% 34% 55% 11%

Source: Realestate.com.au

Units
Suburb

Highly engaged buyers YoY growth Buyer type
Subsequent buyers First home buyers Investors
Darwin City

5,115 67.5% 41% 34% 25%
Stuart Park 3,114

60.4% 41% 47% 12%
Larrakeyah 2,826 43.3%

56% 24% 30%
Nightcliff 2,398 80.6% 39%

49% 12%
Fannie Bay 1,965 97.3% 41% 45%

14%

Source: Realestate.com.au

 

Australian Capital Territory

Houses
Suburb Highly engaged buyers YoY growth

Buyer type
Subsequent buyers First home buyers Investors
Kambah 6,433 122.1%

46% 41% 10%
Ngunnawal 5,415 104.5% 37%

55% 8%
Wanniassa 4,142 99.7% 44% 46%

10%
Bonner 3,802 69.2% 39% 54% 6%

Macgregor 3,687 75.8% 34% 59% 7%

Source: Realestate.com.au

Units
Suburb Highly engaged buyers YoY growth Buyer type
Subsequent buyers First home buyers

Investors
Kingston 4,261 92.1% 46% 24% 20%

Braddon 4,154 76.2% 39% 42% 19%
Bruce

4,042 89.7% 35% 48% 17%
Belconnen 3,845

87.9% 33% 45% 22%
Griffith 3,472 121.3%

42% 35% 23%

Source: Realestate.com.au

 

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