Are auctions sexist? Why women buyers are reluctant to bid

The prevalence of male bidders at auctions is an easily observable phenomenon for anyone who enjoys watching a bit of street theatre on a Saturday morning.

Despite women wielding increasing buying power in the property market, many female buyers are opting out of bidding at auction, either using a friend or family member as a proxy bidder, or engaging the services of a buyer’s advocate.


Buyer’s advocate Nicole Jacobs says adequate preparation and agreeing on a strategy is key to bidding at auction. Photo: Sandy Rogulic

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